Have you ever been in a new city and taken a wrong turn only to be led to the best BBQ joint or the greatest antique store you've ever been to? That's kind of how I feel right now.

A few weeks back, I wrote a press release for John Smith (that really is name).  John is the owner of JB Smith Custom homes and is an award winning custom home builder and an overall great guy. He currently has a hill country master piece (calling it a 'home' just doesn't do it justice) recently built and for sale in Stone Creek Ranch at Fair Oaks Ranch and was a premier builder in the Spring Tour of Distinction. 

When we felt like the tour was not doing enough to promote the event to the public, we took it upon ourselves to create a press release announcing the tour and the inclusion of a JB Smith Custom Home.  I personally wrote the release and when it came time to submitting it on the wire, I mistakenly put my contact information rather than a representative from his company. My wrong turn led to a great discovery that I knew but needed to be reminded. Press releases work! I have personally received just shy of 40 phone calls requesting information on Stone Creek Ranch, Fair Oaks Ranch and  most importantly a JB Smith Custom Homes. As a resident of Fair Oaks Ranch familiar with the area, I've been able to answer questions and put in a nice plug  for our worthy friends over at JB Smith Custom Homes.

I wonder if I help sell a house if I'll get a commission? hmmmmmm.....

Either way, it's been fun to see the power of a press release at work. If you are a small business owner participating in an event or have some news to share with the world, I encourage you to utilize the many benefits of a press release!